Conventions of a Digipak
Conventions are characteristics that are related to a certain product. They aim to attract an audience to then help them identify the artists.
Typical conventions of what is included in a digipak
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Albums name
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Artists name
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Lyric book/information on the artist and CD/reviews
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Track List
Front of the digipak
Inside the digipak
Back of the digipak
On the front of the digipak is normally a picture of the artist or something that represents them. Then in bold would normally be their name/band and the albums name.
Inside the digipak is where the CD is held in a plastic holder. There could be either a lyric booklet or information about the artist/band inside. There could also contain more images of the artist/band.
On the back of the digipak is normally the list of the songs in order. Also on the back is the barcode, the record label, trademark and copyright information.